.WHO IS THIS MAN?.

DUDE, MYTH OR MEGA PERSONALITY?

Hey : )

I’m Jason Esteves

aka J, aka Khuraafati (‘mischievous’ in Hindi)

A founder-member of an upcoming Indian tapas bar (early incubation stage), Certified Filmmaker, Founder and Creative Director of a Creative Agency – Creative Mischief Collective, Presenter, Men’s Fashion Brand Partner, Key Brand Strategist, Events Professional, and Image Consultant.

I dig films as a way of life and strive to tell unique stories. I’m a foodie at heart, and also conceptualize and curate events, and build and nurture various Hospitality brands in the areas of Marketing, Public Relations and Customer Experience. I help people build their brands, and help brands promote and market their business. I’ve spent nearly two decades honing my public speaking skills. I aim to awe, entertain, experiment and create exciting, engaging experiences. I’ve always said ‘no’ to pigeon-holing.

WHY ME?

With 19 years of experience, I have led and transformed various teams and projects. I’ve learnt new skills to transform and meet every role that has come my way, and go above and beyond the client brief. I use every experience and skill, and transition them to match what I’m working on. To amalgamate and simultaneously keep all my passions alive, is what I strive towards.

I know what it’s like to have big dreams and hustle to realize them. Through this website, I hope to give you a sneak-peak into my life.

ABOUT.ME.

.WHAT I DO.

FILMS

Producer, Director, Screenwriter

I was drawn to the visual medium since childhood, and developed a strong, creative interest in all aspects of the media, particularly filmmaking, in Production and Direction. I realized this passion while assisting my friend in choreographing and directing music videos and short films. I studied Filmmaking and gained hands-on experience in a few projects. I am known for my strong aesthetic sense, innate creative skills and business acumen, and balance Production and Direction smoothly. I write, storyboard, film, budget and schedule effortlessly.

Phoonk – Writer, Director, Co-Producer
Acts of Oppression – Adapted Screenwriter, Director
Billie Jean / Jiya Re – Director BTS
Sajde – Chief AD
Video Essays & Animations For Learning – Conceptualizer

Film Profile

FOOD

Key Brand Strategist, Public Relations,
Events Professional

I love experimenting with food and culture, and have a penchant for Asian and Italian cuisines. I’m known to have a discerning palette for alcohol too. I was drawn to Hospitality & Alcobev during my brief stint as Cabin Crew, helping me build cross-cultural connections in this arena.

I learnt the nuances of Advertising, Marketing, Branding and Public Relations during my undergraduate studies in Mass Media, and apply this to my projects in the F&B sector.

I was a founding team member for Cirqa during its early incubation stage, and helped craft its Growth strategy. I’ve also empowered Taftoon to grow, and driven new conversions by repositioning it as a bar space as well, and elevated its brand image. I’ve led PR, Events and Experiences for a home cuisine collective, and food discovery and delivery app, and conceptualized and curated its flagship event – an annual, multi-city food and drink festival.

FASHION

Men’s Fashion Enthusiast, Brand Partner

For me, fashion, like any form of art, is a means of self-expression, and I use style to communicate subtly – to showcase my personality, mind, mood and lifestyle. I love to play and experiment with styles and color when assembling outfits for myself.

I’m a social media brand partner for various fashion brands, and help them create a strong brand community, pique customers’ interests and drive sales. I aim to help them build stronger customer relationships by focusing on a niche area, instilling high trust and relatability.

FINESSE

Image Consultant, Personal Branding Coach

Being criticized for my appearance as a child drove me to develop my style quotient. Now I help others in enhancing their image and personality. I can help you communicate with confidence in-person, on stage and camera, and build an influential and authentic Personal Brand. I do this through a custom-designed programme on Image Enhancement, Communication and Presentation Skills, that will help you create the right impact.

My clients include individuals, as well as organizations, through the hierarchy. I help transform their personal, professional and social image, through personalized, guided workshops. While appearance is foundational, I also work to improve your non-verbal behavior and interpersonal skills.

Get in touch if you are a professional, executive, or entrepreneur looking to elevate your look, brand, reputation, and visibility.

I’ve worked with many private clients, whose names cannot be revealed due to confidentiality reasons. I’ve also touched many brands, large and small:

Finesse Profile

FACILITATION

Keynote Speaker, Presenter, Event & Talk Show Host

I also facilitate conversations and am an experienced event host. I honed my public speaking skills by successfully delivering training programs and presenting events for various corporates. I am able to craft, articulate and convey the right message to my audience, and present information in a unique way to captivate them. I use anecdotes related to my life’s journey to engage my audience. As an interviewer, I am able to address a diverse range of subjects and move seamlessly between them. My talk show ‘Juicy with Jason’ for a Rewards & Recognition program in a leading corporate won me accolades.

As a professional moderator, I have presided over events, and my master of ceremonies expertise, and experience of being an anchor has held me in good stead in my career.

I am also certified by Sugar Mediaz as a Voice Artiste. Get in touch if you’d like me to host or speak at your event or conference.

Some of my corporate clients include: